Lead2Go · Editorial

Field notes on conversion, AI agents and revenue ops.

Articles on lead conversion, applied AI for messaging-based sales, and commercial operations.

Caminhos coloridos em forma de labirinto digital representando jornadas personalizadas de leads com IA

Featured

How to Create Personalized Journeys for Leads Using AI

Discover how to use artificial intelligence to qualify leads and create personalized, automated customer service flows.

October 08, 20267 min read

ByDhyego CalotaCo-founder & CTO

Quadro digital com semáforo destacando leads prioritários em escritório moderno

Lead prioritization: 6 methods to decide who to serve first

Discover six methods to classify leads and identify opportunities with the highest potential to accelerate your sales now.

October 05, 20267 min read

Rodrigo Peixoto

Filas de leads organizadas em níveis de prioridade diante de painel de automação de atendimento

What tasks should you automate first in lead response?

Discover which lead response tasks can be automated to speed up qualification and increase conversions.

October 02, 20267 min read

Dhyego Calota

Escudo digital bloqueando ícones de spam ao redor de leads organizados

How to Avoid Spam When Automating Initial Contact with Leads

Learn how to set up message automation for leads without generating spam, maintaining high quality in initial qualification.

September 29, 20267 min read

Rodrigo Peixoto

Profissional digitando follow-up no WhatsApp em mesa de trabalho iluminada

WhatsApp Follow-up: 6 Tips for More Effective Conversations

Learn 6 strategies to improve WhatsApp follow-up and increase lead conversion with quick, personalized responses.

September 26, 20267 min read

Dhyego Calota

Painel futurista rastreando leads em vários canais digitais

Multichannel Lead Tracking: Challenges and Solutions for 2026

Discover the main challenges of multichannel lead tracking and solutions to improve management in 2026.

September 23, 20267 min read

Rodrigo Peixoto

Executivo avaliando ícones de integrações conectados em formato de constelação digital

Learn Which Integrations to Prioritize When Automating Leads

Discover the most strategic integrations to automate leads and increase conversions in your digital sales process.

September 20, 20267 min read

Dhyego Calota

Agente virtual em tela grande ajustando respostas para objeções de clientes

How to Prepare AI Scripts to Handle Customer Objections

Learn how to create AI scripts that recognize and respond to objections to qualify leads with precision and agility.

September 17, 20267 min read

Rodrigo Peixoto

Profissional ajustando painel de métricas de pré-vendas com indicadores em destaque

How to Choose Indicators to Measure AI Pre-Sales Quality

Learn which KPIs to use to evaluate and improve AI pre-sales performance and ensure qualified leads and conversion.

September 14, 20267 min read

Dhyego Calota

Fluxo de leads correndo por cabos coloridos conectando aplicativos de CRM

How to Use CRM Integrations to Simplify Lead Flow

Discover how to integrate your CRM to automate, qualify leads, and accelerate sales closing with more control.

September 11, 20267 min read

Rodrigo Peixoto

Consultor desenhando jornada de leads em grande mapa digital com ícones de conversa e dados

How to Map Lead Journeys to Adjust AI Scripts

Learn how to identify critical points in the lead journey to adjust AI scripts and increase conversion.

September 08, 20266 min read

Dhyego Calota

Notificações de mensagens chegando em celular sobre mesa ao lado da cama escura

Why Do Leads Respond Outside Business Hours? Six Invisible Factors

Discover six reasons why leads respond outside business hours and how to optimize 24/7 automated customer service.

September 05, 20267 min read

Rodrigo Peixoto

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