Terms of Service
Last updated: March, 2026
1. Acceptance of Terms
By accessing and using our platform, you agree to comply with and be bound by these Terms of Service. If you do not agree with any part of these terms, you should not use our services.
These terms apply to all visitors, users, and other people who access or use our platform, operated by Lead2Go, CNPJ 65.321.252/0001-68, located at Av. Picadilly, 105 - Room 222 - Alphaville Lagoa dos Ingleses - Nova Lima/MG, Brazil.
2. Service Description
Lead2Go is an AI-powered lead engagement platform. Our services include:
- Conversational AI agents for lead engagement and qualification via messaging
- Automated guidance of qualified leads to the next step of your process
- Administrative dashboard for managing organizations, agents, and inboxes
- Performance, conversion, and service volume reports
- Customizable knowledge base for AI agent training
- Integration with messaging platforms for automated communication
We reserve the right to modify, suspend, or discontinue any aspect of the services at any time.
3. AI Safeguards
Our platform implements the following safeguards to ensure responsible AI usage:
- AI agents disclose they are powered by artificial intelligence
- Conversations involving health, medical, or clinical topics are automatically transferred to a human representative
- All conversations are supervised by authorized business staff through a monitoring dashboard with the ability to intervene at any time
- The platform operates exclusively on an inbound basis — AI agents only respond to customer-initiated conversations
4. Client Responsibilities
Businesses using our platform are responsible for:
- The accuracy and appropriateness of the content configured in their knowledge base and agent instructions
- Ensuring their use of the platform complies with applicable laws and regulations in their jurisdiction
- Monitoring conversations and intervening when necessary through the supervision dashboard
- Not configuring AI agents to provide medical, legal, financial, or other professional advice
5. User Accounts
3.1 Registration
To use some features, you must create an account providing accurate and complete information. You can register using:
- Email and own password
- Facebook account
- Google account
- Other supported authentication providers
3.2 Account Responsibility
You are responsible for:
- Maintaining the security of your account and password
- All activities that occur in your account
- Immediately notifying us of unauthorized use
- Providing accurate and updated information
3.3 Minimum Age
You must be at least 13 years old to use our services. Users between 13 and 18 years old must have consent from parents or legal guardians.
6. Acceptable Use
By using our services, you agree NOT to:
4.1 Prohibited Activities
- Violate local, state, national, or international laws
- Transmit offensive, defamatory, or discriminatory content
- Harass, intimidate, or threaten other users
- Share pornographic or sexually explicit content
- Promote violence, terrorism, or illegal activities
- Spam or send unsolicited messages
- Attempt to hack or compromise platform security
- Use bots, automated scripts, or similar tools
- Sell, transfer, or sublicense your account
- Violate third-party intellectual property rights
4.2 User Content
You retain ownership of the content you publish, but grant us a worldwide, non-exclusive, royalty-free license to use, modify, display, and distribute your content as necessary to operate our services.
You represent that you have all necessary rights to the content you share and that it does not violate third-party rights.
7. Moderation and Enforcement
We reserve the right, but not the obligation, to:
- Monitor and review content posted by users
- Remove or modify content that violates these terms
- Suspend or terminate accounts that violate our policies
- Report illegal activities to competent authorities
- Take other appropriate measures to protect our services
5.1 Reporting System
We offer a system to report inappropriate content or behavior. We investigate all reports and take appropriate action.
8. Suspension and Termination
6.1 Account Suspension
We may temporarily suspend your account if:
- You violate these terms or our policies
- We receive valid complaints about your behavior
- We suspect fraudulent or malicious activity
- It is necessary to protect other users
6.2 Account Termination
We may permanently terminate your account in case of:
- Serious or repeated violations of our terms
- Proven illegal activities
- Behavior that harms other users
- Attempts to compromise platform security
You may terminate your account at any time through account settings or by contacting us.
9. Intellectual Property
Our platform and all its content (design, code, texts, graphics, logos, etc.) are owned by Lead2Go and protected by copyright laws and other intellectual property laws.
7.1 Use License
We grant you a limited, non-exclusive, non-transferable license to use our services for personal and non-commercial purposes, in accordance with these terms.
7.2 Copyright Violations
We respect third-party intellectual property rights. If you believe your work has been used without authorization, contact us with a detailed description of the violation.
10. Privacy and Data
Your privacy is important to us. Our Privacy Policy explains how we collect, use, and protect your information, including data obtained through social media integrations.
By using our services, you consent to the processing of your data as described in our Privacy Policy.
11. Limitation of Liability
Our services are provided "as is" without warranties of any kind. To the maximum extent permitted by law, we limit our liability for:
- Indirect, incidental, or consequential damages
- Loss of profits, data, or opportunities
- Service interruptions or failures
- Content or actions of other users
- Viruses or other malicious code
Our total liability will not exceed the amount you paid for the services in the last 12 months.
12. Indemnification
You agree to defend, indemnify, and hold us harmless against all claims, damages, costs, and expenses (including attorney fees) arising from your use of the services, violation of these terms, or violation of third-party rights.
13. Regulatory Compliance
We are committed to complying with applicable Brazilian laws, including:
- Lei Geral de Proteção de Dados (LGPD) - Brazil: We comply with LGPD requirements
- Código de Defesa do Consumidor (CDC)
- Marco Civil da Internet
- Other applicable Brazilian data protection laws
Our services are designed to operate respecting Brazilian data protection regulations. We continuously work to improve our data protection processes.
14. Applicable Law and Jurisdiction
These terms are governed by the laws of Brazil. Any disputes will be resolved in the courts of Belo Horizonte, Minas Gerais, Brazil.
We will attempt to resolve disputes through direct negotiation before resorting to formal legal procedures.
16. Changes to Terms
We may update these terms periodically. When we make significant changes, we will update the "Last updated" date at the top of this page.
Continued use of the services after changes constitutes acceptance of the new terms.
15. Contact
For questions about these terms, reports, or support, contact us:
- [email protected]
- Address
- Av. Picadilly, 105 - Room 222 - Alphaville Lagoa dos Ingleses - Nova Lima/MG, Brazil
We will respond to your requests within 48 hours during business days.